BookIt Reviews

BookIt Reviews LogoWhen you plan your vacations, do you value affordable tickets or are do you prefer spending more for added comforts? Depending on how much you’re willing to spend, a cross country trip to a nice beach resort in Portland might be a better option than, say, a week-long trip to Venice.

Whatever type of traveler you may be, it’s always nice to look for better, less-expensive services with similar or even the same quality. BookIt is an online travel agency that claims to offer both affordable and high-quality travel booking options. How credible is this promise? Let’s find out by looking at the BookIt reviews I gathered below.

Origins and ownership

BookIt Reviews Bud FInlawBookIt was founded in the year 2000 under the name of ReservationSystem by Arthur “Bud” Finlaw. According to him, the idea for the company came to be after Melody, his wife, recommended it. They first operated from the family home’s garage and when the site began showing promise, they hired their first employees which included Jesse Henson, the current Vice President of Marketing.

Bud Finlaw also serves as the company’s CEO and President. The company’s headquarters is in  Panama City Beach, Florida.

What people are saying

The customers who booked their trips on BookIt and didn’t have the need to cancel, rebook, or do any kind of alteration to their trips were very much pleased with the company’s services. A lot of their deals were had competitive prices and the good website design allowed users to search and book travel services easily.

However, those who did have to alter their bookings had some not-so-ideal encounters with the company and its customer service agents. Sometimes, the travel plans of customers were deliberately changed by the company without asking for the customer’s permission first. Here’s what one reviewer said:

I was called a week after my booking and told part of my itinerary changed which interrupted my payment plan and activities on my trip. Then I was told I needed to pick something else or pay when I got to my destination. This is very inconvenient and I have still no activities planned and prepaid.

The website

BookIt Reviews Website

Their website mainly uses bright green and white as their motif. Several images featuring picturesque sights from their available destinations can be found posted on the site, along with the prices of the booking of each.

Found in the middle of their homepage is a booking form. You can choose to book hotels, flights, cars, or any combination of the three by clicking on the respective checkboxes. Fill up all the necessary information in this form and click the green search button to see the results of your query. Click here to view their website.

Customer service

For BookIt customer support, customers from the United States may call the toll-free hotline number 1-866-269-7360. Those calling from other countries may call 1-850-234-8887. It should be noted that BookIt’s customer support is only open from 8:00am to 3:00am EST.

Contact information

  • Website URL:
  • Contact page:
  • Contact number: 1-866-269-7360 (U.S., toll-free), 1-850-234-8887 (international)
  • Head Office Address:  Bookit Operating LLC, 14251, Panama City Beach Parkway, Panama City Beach, FL, US 32413


Based on the BookIt reviews above, I can say that this online travel booking agency is a rather good choice if you are already 100% sure about your itinerary. If you know that you will no longer need to do any alteration to your travel plans, then perhaps this company is for you. However, unfortunate situations can happen and what you originally thought was a great date to travel could change. If you see that happening to you, then try looking for a more forgiving travel agency.z`


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